Few viral videos show squirrels chewing on e cigarettes, appearing to vape after picking up discarded devices in cities like London and Philadelphia. Experts say squirrels are attracted to fruity aromas, not nicotine, E cigarette use and promotion by social media influencers during videogame play on Twitch Tobacco Control Nos modles de cigarettes lectroniques discrtes Largest US study of e cigarettes shows their value as smoking cessation aid